A 'Swift' Impact: Tenn. voter registration skyrockets after Swift's Instagram endorsement

Irene MckinneyOct 10, 2018

Swift, 28, has notably stayed out of the USA political fray in contrast to her more vocal peers, like Democrat supporters Katy Perry and Beyonce, and Donald Trump backer Kanye West, who is scheduled to sit down with the President on Thursday.

In the 24 hours since the "Shake It Off" singer's Instragram posting on Sunday, Vote.org said it saw 65,000 new voter registrations nationwide, the group's director of communications Kamari Guthrie told BuzzFeed News on Monday evening.

Swift, who has 112 million followers on Instagram, encouraged her fans to register to vote.

Guthrie said it's hard to credit Swift directly for the spike in registrations because there is usually some kind of a surge just before voter registration deadlines, in election years, since "people wait until the deadline to register". Writing that she's "been reluctant to publicly voice" her political opinions in the past, "several events" in her life and the world have made her feel differently.

Swift's reach is massive, she has nearly 30 million more Twitter followers than President Donald Trump and has acquired a loyal fan base since her first album released 12 year ago.

Two years ago, Democrats turned million-dollar performances by pop icons such as Beyoncé, Jay-Z, Pharrell, Jennifer Lopez, Bruce Springsteen, Lady Gaga, Bon Jovi and Katy Perry into zero electoral votes.

Through just nine days in October, more Americans have registered to vote through Vote.org than any other full month this year. "It's rather evident and clear-I don't want to accuse her of this", he says before lobbing insulting accusations, "but I don't think she was the only one to write that post on Instagram".

Donald Trump couldn't resist from clapping back at Taylor Swift after the popstar broke her silence on her political views for the first time to back two Democratic politicians in the upcoming mid-term elections, while criticising a Republican candidate. Of the 5,183 new registrations in Tennessee so far this month, at least 2,144 came in the last 36 hours, an increase from the 2,811 voters who registered in September and 951 in August. The site typically has 14,078 average daily visitors, Guthrie said.

"Overall, we were thrilled, especially to see millennials get involved", Guthrie said. Her voting record in Congress appalls and terrifies me. "I've been advocating for women in equal pay since I was 19 years old and making certain that woman have the opportunity for maximum pay and have a good record on that".

Republicans now have some bad blood with the star after a surprise endorsement on Instagram Sunday night for Tennessee Democratic U.S. Senate candidate Phil Bredesen and an argument against Republican candidate Marsha Blackburn.

"I'm sure Taylor Swift has nothing or doesn't know anything about her", Trump said of the 28-year-old singer.

In contrast to Swift, West has controversially backed Mr Trump, posting photos of himself wearing Make American Great Again hats and praising the President's "dragon energy".

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